Home anniversary email for past buyers

A free follow-up & nurturing prompt for real estate agents. Fill in the blanks, then copy it or open it straight in ChatGPT or Claude.

Fill in the blanks

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Your prompt

Write a "1 year in your home" anniversary email to a past buyer.

Details: [CLIENT FIRST NAME, PROPERTY ADDRESS, CLOSING DATE, ONE MEMORY FROM WORKING TOGETHER]
Market context from my data: [RECENT NEARBY SALES OR PRICE TREND, OR LEAVE BLANK]

Include:
- Their closing date and the memory above
- A light market note based only on my data, plus an offer to prepare a free comparative market analysis of their home's current value
- A soft, no-pressure question about whether the home still fits their plans
- Sign-off from [YOUR NAME], [YOUR PHONE]

Don't estimate their home's value or invent market numbers. Under 200 words.

AI output is a draft. Read every word before a client does.

When to use it

A past buyer's closing anniversary is coming up and you want a genuine reason to reconnect.

Tip for a better answer

Pull two recent sales from their street or subdivision before sending; one real address and price beats any general market statement.

How to push the first draft further

Related prompts

The prompt pack

All 100 prompts, organized by your week

Lead gen, listings, buyers, sellers, negotiation, follow-up and referrals, written with Fair Housing and the 2024 NAR settlement in mind. PDF, CSV for Notion or Sheets, and a plain-text copy. $9, one time.