Open house promotion copy for email, social and signs
A free lead generation prompt for real estate agents. Fill in the blanks, then copy it or open it straight in ChatGPT or Claude.
Fill in the blanks
Leave any field empty to keep the [BRACKET] in the copied prompt. Your name, brokerage, city, phone and email are remembered in this browser.
Your prompt
Write promotional copy for my open house. Property details: - Address: [ADDRESS] - Price: $[PRICE] - Beds: [BEDS] | Baths: [BATHS] | Sq ft: [SQFT] - Standout features: [2-3 FEATURES THAT MAKE IT SPECIAL] - Open house: [DATE + TIME] - Hosted by: [YOUR NAME], [YOUR BROKERAGE], [YOUR PHONE] Generate: 1. Email subject line (under 50 chars) for my client database 2. Email body (under 200 words) with one unique angle, ending with [RSVP LINK] 3. 3 social posts (Instagram, Facebook, LinkedIn) 4. Yard sign tagline (under 8 words) 5. 45-second door-knocking script inviting nearby neighbors Follow Fair Housing guidelines: describe the property, not the ideal buyer. Only use the features I listed; don't invent upgrades or nearby amenities.
AI output is a draft. Read every word before a client does.
When to use it
You have an open house coming up and need email, social, sign and door-knocking copy at once.
Tip for a better answer
Most states require your brokerage name in all advertising, so check every piece includes it, and confirm the seller approved publishing the address and times.
How to push the first draft further
- Reply “shorter” or “half the length”. First drafts run long.
- Ask for “three versions with different tones” and keep the best lines from each.
- Paste something you wrote that sounds like you and say “match this voice”.
Related prompts
The prompt pack
All 100 prompts, organized by your week
Lead gen, listings, buyers, sellers, negotiation, follow-up and referrals, written with Fair Housing and the 2024 NAR settlement in mind. PDF, CSV for Notion or Sheets, and a plain-text copy. $9, one time.